Send new customers to a Mailchimp List
Reaching out to your customer base is a crucial part of running a successful rental operation. Encouraging repeat-business is always easier than getting entirely new customers.
Many of our clients manage their own campaigns from email marketing applications like MailChimp sending out discount vouchers/codes to encourage repeat and advance bookings.
You will now be able to automatically push a feed of your new clients to Mailchimp. You will setup a connection with your MailChimp account within your BRM / RSM, and then you will specify the name of your MailChimp list where you want to send new customers to.
Here is the setting in BRM1.0
1. Create an email list in Mailchimp and find the 'List ID'. This is found under Settings -> 'List name and defaults' menu for the newly created list.
2. Create custom list fields to store the customer data sent over. Create them under Settings -> 'List fields and *|MERGE|* tags menu as shown below:
3. Find the Mailchimp API key for your account. This is located under Profile -> Extras -> API keys.
Please Note - Only customers who have "Opted-In" to receive marketing correspondence from you will be imported into Mailchimp!